Paid Media
Command the platforms that decide your market.
Coverage across the channels where your buyers are already searching — managed to the dollar. Ad spend is paid directly to the platforms: we take no media margin, so every cent works for you, not us.
The work
Search & shopping- Performance Max
- Display & retargeting
- Landing & conversion
- Tracking & reporting
The short version
Paid media is how you take ground while authority compounds. We put you in front of buyers ready to act, steer the platforms’ automation with the right data and guardrails, and tie every dollar to an outcome you can check — so spend becomes revenue, not impressions.
- No media margin — you pay the platforms directly; we never mark up your spend.
- Managed to the dollar — high-intent coverage, tightened against waste.
- Reporting you can check — cost per outcome, not vanity metrics.
What it involves
Coverage where the market decides
Search & shopping
Capture buyers at the moment of intent, with tight targeting and copy that earns the click.
Performance Max
The platforms’ automation across Search, Shopping and YouTube — steered with real data and guardrails, not left on autopilot.
Display & retargeting
Stay in front of a market that already knows you, and bring warm demand back to convert.
Landing & conversion
Fast, focused pages built for one job — turning the click into an enquiry.
Tracking & reporting
Proper conversion tracking, so every decision is made on cost per outcome.
Where it sits
Paid Media is one capability, never sold alone. Inside an engagement it runs alongside search, content, conversion and web work — one team, one figure, one standard. Ad spend is the single carve-out, paid directly to the platforms. How far the coverage reaches — a single market, a state, or national — is set by your tier.
FAQs
Common questions
How is ad spend handled?
You pay the platforms directly. We take no media margin and never mark up your spend — our fee is the management, inside your monthly engagement figure. It’s the single carve-out from the all-inclusive price.
Is paid media sold on its own?
No. It’s one capability within an all-inclusive engagement — run alongside search, content, digital PR, conversion and web work. We don’t sell channels separately or itemise them.
Can you take over an existing account?
Yes. We audit what’s there, keep what works, fix what’s leaking, and you keep ownership of your account throughout.
How is the budget decided?
By what the market genuinely requires to compete — established after we study it, not guessed. We scale spend only as the results justify it.
Built to take your market.
Begin with Discovery. Every application is reviewed personally and answered within three business days.